TOP TEN TV RECALL: Hong Kong

<p>1) CTI IDD (Superman): client, CTI; agency, Grey. </p><p>2) McDONALD'S (Big Mac Chant): client, McDonald's; agency, Leo Burnett. </p><p>3) PARK 'N SHOP client, Park 'N Shop, agency, DDB. </p><p>4) HKT 0060 (IDD service): client, HKT; agency, JWT. </p><p>5) SUNDAY (Mobile Phone Network): client, Sunday Telecoms; agency, BBDO. </p><p>6) HUTCHISON (Mobile Phone Network): client, Hutchison; agency, O&M. </p><p>7) WELLCOME: client, Wellcome: agency: McCann-Erickson. </p><p>7) ERICSSON: client, Ericsson: agency: Ad-Link. </p><p>9) SUNDAY IDD SERVICE : Client: Sunday Telecoms; agency, BBDO. </p><p>9) HONGKONG.COM (Yum Yin Chai) : Client: China.com; agency, Asatsu. </p><p>9) MAX FACTOR SKII : Client: Procter & Gamble; agency, Leo Burnett. </p><p><BR><BR> </p><p>Data on TV ads scoring the highest recall among consumers polled was </p><p>collected by MARKET BEHAVIOUR (Hong Kong) LTD, on behalf of MEDIA. </p><p>(January 3-14, 2000). </p><p><BR><BR> </p>