The good and the bad of China brands
We kick off a new short-video series, Marketing Masters, with Prophet's Tom Doctoroff discussing what Chinese brands need to do better to succeed outside their home market.
by Jenny Chan 陳詠欣, Rick Boost
We kick off a new short-video series, Marketing Masters, with Prophet's Tom Doctoroff discussing what Chinese brands need to do better to succeed outside their home market.
by Jenny Chan 陳詠欣, Rick Boost