Not content to be Thailand's prime minister, Thaksin Shinawatra has carved himself a new role as its investment ambassador. Thaksin stars in the print execution of an international multimedia campaign spearheaded by the Tourism Authority of Thailand to drum up foreign investment. Other high-profile Thais in the campaign include Princess Ubol Ratana Mahidol who lends her voice to the jingle. Future Communications, which created the campaign, said using the country's leaders underlined a national commitment to the project, which it adds was partly Thaksin's idea.
by | 05/31/2002
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