The campaign is in conjunction with the Tourism Authority of Thailand, Tourism Council of Thailand and Thailand Incentive and Convention Association.
Entitled ‘MICE in Green: the North’, the campaign has been launched to boost business and
awareness by hosting more than 100 corporate buyers on a two night familiarisation trip to
Chiang Mai and Chiang Rai.
Meeting and Convention Planner (Thailand) director of sales and marketing Marina King will head up Off-Site Connections’ Singapore operations Chinanurakchart said: “The green campaign is refreshing as every one now is so much more aware of global warming. Chiang
Mai should capitalise on this concept.
“It will be a good opportunity for suppliers to update their products and services and to
introduce themselves to buyers.”
TCEB launches new green initiative
BANGKOK Thailand Convention and Exhibition Bureau (TCEB) has launched a campaign to promote northern Thailand as a meeting and incentive destination.
