TBWA's Merrifield handed regional role
TBWA\Tokyo chief creative officer John Merrifield will take on a newly-created position within the network, creative at large. <BR><BR> To be based in Singapore, Merrifield will work with individual offices to develop the agency's creative innovation, along with assisting the various operations in their bids to attract talent. He will also play a role on regional and local pitches, as well as mentoring young creatives. <BR><BR> Merrifield will continue his work with adidas, along with TBWA's other key clients.