The division's UK managing director Georgia Summerhayes will head up Stream globally as international MD, based in Sydney.
According to Keith Smith, TBWA\Asia-Pacific regional chairman, the opening of the Sydney office follows Stream's expansion across mainland Europe last year. The network now has offices in countries including France, Germany and Finland.
According to Keith Smith, TBWA\Asia-Pacific regional chairman, the opening of the Sydney office follows Stream's expansion across mainland Europe last year. The network now has offices in countries including France, Germany and Finland.
"Stream started in London about three years ago. Advertising agencies aren't good at dealing with the music artists, management and labels, and this really will help address copyright issues, relationships with artists that go beyond the music in a television commercial, as well as other issues," said Smith.
