TBWA-ISC Malaysia wins Panasonic Viera brief

KUALA LUMPUR - TBWA-ISC\Malaysia (TBWA) has won the Panasonic Viera brief after a two-way competitive pitch that involved incumbent Naga DDB. The win sees TBWA taking responsibility for advertising and communications for Panasonic Viera Plasma and LCD TVs in Malaysia.

by Kenny Lim