The pitch comes 10 months after Standard Chartered acquired the international banking business of American Express, and the brief is understood to be geared towards integrated the two brands' worldwide web offering.
TBWA and Formul8 vie for global Standard Chartered web brief
SINGAPORE - Standard Chartered Private Bank is pitching a brief for the revamp of its global web presence, with agency-of-record TBWA\Tequila fighting it out with independent agency Formul8 in the final round.
