Tangrams, the region's largest effectiveness and strategy awards, has announced a deadline extension and its first two jury presidents.
The entry deadline has now been extended to 20 April. For details on rules, fees and submissions, please visit www.tangrams.asia. The winners will be announced on 26 September at the Spikes Asia Festival of Creativity.
David Porter, vice president of global media for Asia, Africa, Middle East, Turkey and Russia at Unilever, will lead the Tangrams Effectiveness Jury.
Josephine Tan, global media director for McDonald’s, will preside over the Media Strategy Jury.
"As a marketer with media planning roots, I see effectiveness as the ultimate goal of all our work," Porter said. "I’ll be looking out for entries that make me jealous, that make me and other jurors wish that we had thought of it first. I’m expecting us to see work of the very highest quality as APAC is proving itself more than capable of world-class standards in this area.”
Tan commented that the media landscape has "changed drastically in such a short period of time, which poses unique challenges and opportunities to all players in the industry." She added that she looks forward to seeing the best and most innovative media strategies put forward from the region.
Tangrams will be announcing the Presidents of its other juries within the next few weeks.
Spikes Asia, including Tangrams Effectiveness @ Spikes, is a collaboration between Ascential Events and Haymarket Media Group, the publisher of Campaign Asia-Pacific.