S&W was acquired by Del Monte in the US in 2001, and Del Monte Pacific now owns the S&W trademark globally, except for the Americas, Australia and New Zealand. The S&W brand originated in the US in 1896 and is known for its premium canned fruit and vegetable products.
S&W hands over regional brief to Bates 141
SINGAPORE - S&W, a canned fruit and vegetable brand owned by Del Monte, has handed its regional brief to Bates 141 after a three-way pitch that involved TBWA and an unnamed agency.
S&W was acquired by Del Monte in the US in 2001, and Del Monte Pacific now owns the S&W trademark globally, except for the Americas, Australia and New Zealand. The S&W brand originated in the US in 1896 and is known for its premium canned fruit and vegetable products.