Study outlines rise of China internet culture
SHANGHAI - The internet has become one of the most important means of self-expression for millions of young affluent Chinese, according to the findings in a new survey, 'The Young Digital Mavens', conducted by JWT and interactive conglo-merate IAC.
Please sign in below or access limited articles a month after free, fast registration.
If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.
Sign In
Register for free
✓ Access limited free articles each month
✓ Email bulletins – top industry news and insights delivered straight to your inbox
Subscribe
✓ Unlimited access to all Campaign Asia content
✓ Real-world campaign case studies and career insights
✓ Exclusive reports, industry news, and annual features