TAIPEI: AdAsia 2001 Taipei has announced a star-studded line-up of
speakers who will be participating at the event in November.
More than 40 speakers have been invited to AdAsia, including Yahoo's
Jerry Yang, James Murdoch of Star, PCCW's Richard Li, Jeffrey Yu of
Bates Asia and Batey Ads' Ian Batey.
Authorised by the Asian Federation of Advertising Associations, AdAsia
2001 is a three-day congress which focuses on the theme 'From Evolution
to Revolution'.
Discussions and debates will centre on the accelerating pace of change
taking place in all areas of the communication industry and how to
exploit new opportunities thrown up by this revolution.
Four main topics will be covered: the role of media, communication,
creativity and advertising in the new hi-tech environment.