SSC taps Edelman for sports push

Edelman Singapore has reportedly been selected by Singapore Sports Council (SSC) as its retainer PR agency, in tandem with the organisation's 'Sporting Singapore 2010' vision. <BR><BR> The agency secured the business following a pitch that included one other agency, and will push a communications programme built around the SSC's three strategic platforms: sports excellence, sports industry and sports-for-all.