The Speed Post account will see MK2 launch a campaign in the fourth quarter of this year, to helped the local courier service better compete against DHL, Fedex, UPS and TNT.
“It will be focusing on a clear branding strategy to help them to stay on the right track, boost up their underplaying strength, convenient service points of the Hong Kong Post, and emotional bonding with the SME owners,” said Maurice Chan (pictured), MD of MK2.
“It will be focusing on a clear branding strategy to help them to stay on the right track, boost up their underplaying strength, convenient service points of the Hong Kong Post, and emotional bonding with the SME owners,” said Maurice Chan (pictured), MD of MK2.
While the other two business wins, Leo Burnett has sent their credential for Harbour Grand Hotel project but did not join the pitch, the hotel is under the Hutchison Whampao has been working with media agency Group M.
It is the first time for Ricacorp property to use advertising agency service to heighten their brand competitiveness in the property market.
