When contacted, Soon said he was still working out the scope of his role now at XM and would be making an announcement next week.
Soon was lined up to take the role of managing director for Iris’ digital operation across the Asia-Pacific region and was due to start in May to help launch ‘iris Digital’ across its regional offices in India, Singapore and Australia as well as into new markets including Beijing.
Soon was lined up to take the role of managing director for Iris’ digital operation across the Asia-Pacific region and was due to start in May to help launch ‘iris Digital’ across its regional offices in India, Singapore and Australia as well as into new markets including Beijing.
Richard Bleasdale, Iris’ regional CEO for Asia-Pacific, said: “We’re an agency that attracts entrepreneurial talent who seek to harness this tipping point that we’re seeing in the industry right now. As one of the fastest growing independents we’re quickly establishing ourselves as the new way to be a global marketing agency, which is a far cry from the traditional networks. Paul is a great talent and we’re not surprised WPP wants to hold onto him. We understand his decision to stay and wish him the best of luck.”
