Sony Ericsson targets salon users

HONG KONG - Sony Ericsson has tasked Hotmedia to do an outreach campaign extending the promotion of its newly launched high-end mobile phone models C905 and Xperia X1, to salon and beauty groups Il Colpo Group and PS Group, which total 10 branches.

by Benjamin Li

Please sign in below or access limited articles a month after free, fast registration.

 If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.

Register for free

✓ Access limited free articles each month

✓ Email bulletins – top industry news and insights delivered straight to your inbox

Register now

Subscribe

✓ Unlimited access to all Campaign Asia content

✓ Real-world campaign case studies and career insights

✓ Exclusive reports, industry news, and annual features

Join now