SK-II turns to Weber-Shandwick
SK-II has appointed Weber-Shandwick Singapore for its PR duties. <BR><BR> The move follows a three-way pitch that is also thought to have included Fleishman-Hillard. The appointment further extends Weber's scope of retained services on the P&G group account. <BR><BR> According to Jennifer Tang, P&G Singapore's external relations manager, the brief involves managing SK-II's press office and strengthening the brand's leadership in skincare.