SinoTech inks radio deal with Redgate Media

BEIJING - SinoTech has entered an exclusive partnership with Redgate Media for the sale of advertising space on streaming radio channels in China, Hong Kong and Taiwan.

The agreement will allow advertisers to benefit from packaged advertising platforms combining online and offline advertising through radio channels and rich media based from QQ.com.

“SinoTech Media will help us monetise the domestic traffic but also, using its technologies, the international traffic as well,” said Louise Lu, president of radio at Redgate Media.
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