Singelton Ogilvy pips incumbent in Westpac pitch

SYDNEY: Westpac bank in Australia has handed its A$20 million (US$10.3m) television and brand advertising account to Singleton Ogilvy & Mather after a secretive pitch process, in which the four-year incumbent The Campaign Palace was ditched.

Please sign in below or access limited articles a month after free, fast registration.

 If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.

Register for free

✓ Access limited free articles each month

✓ Email bulletins – top industry news and insights delivered straight to your inbox

Register now

Subscribe

✓ Unlimited access to all Campaign Asia content

✓ Real-world campaign case studies and career insights

✓ Exclusive reports, industry news, and annual features

Join now