Singapore tourist board teams up with Asia City title

SINGAPORE: Asia City Publishing Group's Where Singapore magazine has expanded its circulation and pages as part of a new collaboration with the Singapore Tourism Board (STB).

The title will receive funding from the STB to expand pages and circulation, and in return, will carry information previously published in the STB's Singapore Official Guide, which ceased publication last month.

Where Singapore, which launched in 1998, was selected as STB's partner following a tender process called by the tourism board in May last year.

According to the title, it has tripled its circulation to 120,000 copies.

The magazine also contains 30 per cent more pages and is distributed in 150 additional outlets bringing its distribution points to 220.

According to Greg Duncan, publisher and editor-in-chief of Where Singapore, the magazine's collaboration with STB will help strengthen the product.