Singapore MDA launches online drive

Singapore's Media Development Authority (MDA) and M&C Saatchi Singapore have launched a website as part of a new government campaign to promote the local media industry to the global arena. <BR><BR> The MDA initiative, entitled Singapore Media Fusion, unifies local local companies - mostly TV broadcasters and film producers - under the umbrella name. <BR><BR> Supporting the website's launch is a print and outdoor campaign titled 'I made it in Singapore', which will next week be unveiled at MIPCOM, annual international trade event held in Cannes, France.