Shaw's exit sparks Ogilvy rejig

Ogilvy & Mather has restructured its senior tier of planners in Asia-Pacific with regional planning head John Shaw set to move back to London this week to take up the dual role of group planning director UK and regional planning director EMEA. <BR><BR> Shaw's (pictured) job is to be split following his departure, with Tim Broadbent taking on the regional planning director position, while Paul Matheson is moving from Singapore to Hong Kong to assume a new regional planning director role dedicated to Ogilvy & Mather Advertising. <BR><BR> Matheson, former planning director for Southeast Asia, will continue to lead planning on the Coca-Cola account, which will remain his single largest responsibility.