The planner was launched at Tourism Australia's Dreamtime, Australia's premier incentive travel show on the Gold Coast, where the SCVB showcased Sydney and NSW to 140 international incentive buyers from more than 20 countries.
SCVB managing director Jon Hutchison said: "The new version of Imagine Sydney is the latest in a series of online resources introduced by the bureau.
"Sydney is such a visual city — putting the guide online means we can now demonstrate the
destination's appeal to incentive planners virtually anywhere in the world and at any time."
The site also contains sample incentive itineraries that planners can download and use for inspiration, as well as case studies that provide information
on how other organisations have used Sydney as an effective motivational tool.
Hutchison added: "Planners can refer clients and colleagues to the website to view information, choose hotels and activities, or watch spectacular
images of Sydney in a downloadable promotional
video of the destination."
www.scvb.com.au
SCVB launches new online edition of Imagine Sydney Incentive Planner
SYDNEY The Sydney Convention and Visitors Bureau has unveiled a new online edition of its Imagine Sydney Incentive Planner. The online version features all the supplier listings contained in the printed version and has been designed as a 'view-anywhere' resource for incentive planners.
