To be held in October with support from the Singapore Tourism Board, the Berlin-based trade show is the largest in the travel industry and both PR agencies will be expected to boost awareness and media coverage for the event.
Dr. Martin Buck (pictured), director of Messe Berlin Singapore, said: “Asia needs a definitive travel trade show.
ScottAsia specializes in the travel industry. Icon knows the Singapore media and event landscape intimately.
They are perfect partners for our trade objectives.”
