SATELLITE & CABLE BRIEFINGS: TV programmes fail to lure viewers
<p>More than half of television audiences around the world have </p><p>expressed dissatisfaction with their choice of programmes. </p><p><BR><BR> </p><p>Fewer than half of the TV viewers (47 per cent) rated the choice of </p><p>programmes they watched as meriting a satisfaction score of eight or </p><p>more out of 10, according to a Roper Starch survey. </p><p><BR><BR> </p><p>Although viewers with more channels tended to express higher levels of </p><p>satisfaction, the levels have not grown in proportion to the number of </p><p>channels available. </p><p><BR><BR> </p><p>The research also underlined the trend of fragmenting viewership; that </p><p>is, many viewers watching just a fraction of the channels that are </p><p>available to them. </p><p><BR><BR> </p>
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