Sara Ali Khan's spicy comebacks with Kurkure defy gender norms in new campaign
The film conceptualised by Leo Burnett takes a stance against conformity, aiming to inspire individuals to liberate themselves from the pressures of a set culture.
by Campaign India Team
Please sign in below or access limited articles a month after free, fast registration.
If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.
Sign In
Trouble signing in?
Register for free
✓ Access limited free articles each month
✓ Email bulletins – top industry news and insights delivered straight to your inbox
Subscribe
✓ Unlimited access to all Campaign Asia content
✓ Real-world campaign case studies and career insights
✓ Exclusive reports, industry news, and annual features