MEC Global Solutions, the client consultancy division of MEC, has been tasked to train and mentor SABMiller’s staff in order to enhance the company’s communications planning. The account will be headed out of London, under the leadership of Jim Taylor, regional director, retail, Mediaedge:cia.
Charlie Hiscocks, brand communications director for SABMiller said, "We have been working with MEC for some time and they have been massively helpful in raising the standards of our communications planning. As communications become increasingly complex, we need to challenge ourselves to make sure that we are investing every dollar, rand, euro or pound in the most productive way.”
