Called the AdSMART Network - the latest network promises high-value websites that will offer advertisers an opportunity to reach a premium audience.
Paul Jansen, CEO of Rednano’s owner SPH Search, said: “While we were attracting business from the ‘long tail’ group of firms for our directory and other sections, advertisers and media agencies were also telling us that they were looking for a premium network of websites they could use for their search marketing needs.”
Paul Jansen, CEO of Rednano’s owner SPH Search, said: “While we were attracting business from the ‘long tail’ group of firms for our directory and other sections, advertisers and media agencies were also telling us that they were looking for a premium network of websites they could use for their search marketing needs.”
He added: “This network will be of great benefit to those with branding messages who had previously been restricted to just online banner advertising in a few quality sites. Now they can also reach clearly defined quality audiences with search marketing keyword purchases.”
As part of its first anniversary celebrations, the local search site is also offering advertisers an online ad package for just SG$7 a day to help local companies cope with the economic downturn.
Rednano.sg also offers mobile services, WAP and a location-based search function.
