RAPP Indonesia pitched against four other agencies for the business, including Ogilvy, Narada, and B Integrated.
RAPP Indonesia is tasked to set up acquisition and engagement for the Leviʼs Loop Membership program within a six-month period. The agency will also manage database prospects and exclusive rewards and privileges to enhance the brand experience.
“It's a great opportunity for us to provide support by achieving the best ROI for the Levi's Loop Membership campaign,” said Denny C. Siregar, RAPP Indonesiaʼs business strategy director.
