“For the past 18 months we’ve been investing in Singapore as a regional hub,” said Matthew Godfrey, co-chairman of Publicis Asia-Pacific. “We now have a solid creative team in place to service our international clients.”
Thrivikraman is another addition to Publicis Singapore’s senior management which has seen planner Richard McCabe and digital creatives Raymond Quah - also from Bates - and Joe Lin join over the past 12 months. Bates141 Malaysia has yet to find a replacement, but Ajay Bakhshi will run the creative department in the meantime.