Publicis recovers use of Zenith brand in three markets

MANILA: Pitargue Comia and Villaruel (PCV), a local shop founded by former J. Walter Thompson creative heads Sockie Pitargue, Ariel Comia and Raymond Villaruel, has bagged the 555 brand of canned tuna, sardines and corned beef.

Please sign in below or access limited articles a month after free, fast registration.

 If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.

Register for free

✓ Access limited free articles each month

✓ Email bulletins – top industry news and insights delivered straight to your inbox

Subscribe

✓ Unlimited access to all Campaign Asia content

✓ Real-world campaign case studies and career insights

✓ Exclusive reports, industry news, and annual features