Zhang -- who took up his new post last month -- will focus on creative for the L'Oreal Group, after previous experience on accounts such as Ericsson and San Miguel.
Meanwhile, Publicis Shanghai has also named Ciel Liu as associate art director. Liu has worked at Ogilvy & Mather and D'Arcy, and will concentrate on Nestlé and Ballantine's. Artist Mingfu Da has also joined to service the Lancôme account.
"The new hires represent a strong period of growth which we will continue," said Publicis Shanghai managing director Neil Hardwick.