Roxas, who began her career as a writer for OgilvyOne before moving to JWT Manila for two years, will partner Dino Cabrera, digital creative director and head of art to lead the Omnicom agency’s digital and direct disciplines.
She said, Proximity Philippines has an impressive roster of clients committed to developing powerful ideas in the digital space, such as Pepsi, Nestle, Fonterra and Johnson & Johnson.
Proximity Philippines hires head of copy
MANILA - Proximity Philippines has appointed JWT Manila's senior copywriter, Pia Roxas (pictured), to the newly created role of head of copy.
