Proximity Live scores two new accounts

SHANGHAI - Proximity Live has won PR duties for the new PuLi Hotel and Spa in Shanghai, along with the event management account for the upcoming launch of a Montblanc watch collection.

Proximity Live will be helping PuLi with its mainland public relation strategy.

PuLi is centrally located in Shanghai at Jing An Park, and is touted as the first luxury urban resort in the city.

The agency has also become the lead event management agency for Montblanc's upcoming event: 'A journey through time'. The event will promote the launch of the Star Nicolas Rieussec range, and will be held in at the National Indoor Stadium in Beijing on 7 November.

Proximity Live will be working alongside several partners, and the event is expected to host more than 3,500 guests.
| account win , public relations