Proximity Asia establishes creative council

SINGAPORE - Proximity Asia has launched a regional creative council in a bid to improve the quality of its creative output in Asia-Pacific.

The council will consist of five members initially: Jon Pye, ECD Proximity Singapore; Glenn Bartlett (pictured), ECD Proximity China, John So, Proximity Hong Kong’s CD; Nina Mohammed from Malaysia and Tony Sarmiento from the Philippines.

The decision to launch the creative council coincides with the rollout of two proprietary planning tools MindWorks and MappingWorks.