Photos: 43rd IAA World Congress in Beijing

1300 delegates from 45 countries participated in the 43rd IAA World Congress, held from 8 through 10 May at the China National Convention Centre (CNCC) in Beijing. The International Advertising Association (IAA) and China Advertising Association (CAA) issued 'The Beijing Declaration', which promotes an "honorable and socially responsible" advertising industry now and in the future, at the conclusion of the congress.

by Jenny Chan 陳詠欣