Pringles is one of P&G’s fastest growing brands and the FMCG giant has plans to target China’s increasingly internet-dependent Generation Y with a through-the-line digital campaign.
Seperately, Australia Wool Innovation (AWI) has appointed Nurun China as its digital agency for the third consecutive year. AWI is known for its authority in fibre textile innovation, and recently expanded its holdings through the purchase of The Woolmark Company.
Seperately, Australia Wool Innovation (AWI) has appointed Nurun China as its digital agency for the third consecutive year. AWI is known for its authority in fibre textile innovation, and recently expanded its holdings through the purchase of The Woolmark Company.
