Pandey promotes to O&M group president

<p>NEW DELHI: The Ogilvy & Mather Group has bolstered its management </p><p>line-up in India in response to growing client demands for marketing </p><p>services beyond traditional advertising. </p><p><BR><BR> </p><p>It promoted Piyush Pandey, its national creative director and head of </p><p>its Mumbai office, to group president. Pandey will be responsible for </p><p>the agency, OgilvyOne, OgilvyPR, OgilvyLive, OgilvyInteractive, and </p><p>Ogilvy Outreach operations in the country. </p><p><BR><BR> </p><p>The group has also promoted chief financial officer, S. N Rane, to chief </p><p>operating officer of O&M India. A creative governor will be appointed to </p><p>take over Pandey's position as national creative director. </p><p><BR><BR> </p><p>In addition, Nishi Suri moves up to take over as head of the Mumbai </p><p>office. Suri will be responsible for building O&M's creative strengths, </p><p>nurturing talent, as well as maintaining and and growing business </p><p>partnerships. </p><p><BR><BR> </p><p>The promotions come at a time when the group looks to expand the range </p><p>of services it can offer clients. </p><p><BR><BR> </p><p>Over the past six years, Pandey and his creative team won numerous </p><p>awards, helping transform O&M's image from a respectable but stuffy </p><p>agency to a more dynamic one, according to agency sources. </p><p><BR><BR> </p><p>Under Pandey's leadership, sources believe O&M will grow to a position </p><p>where it can challenge JWT and Lintas for top billing agency status. </p><p><BR><BR> </p>