Ong departs JWT for lead UOB role in Saatchis team

Ong will take on the role of senior account director and departs from JWT, where she spent seven years, working most recently on the highly-awarded Pfizer Listerine PocketPaks campaign. "We have a very simple policy when it comes to our people -- surround yourself with the best," said Saatchis Singapore chief executive officer Michael Rebelo. Saatchis scooped the bank's business after displacing incumbent DDB and BBDO in the final phase of the review. The agency has also made two more hires, to work across all of its accounts. Didi Sutsina joins as senior strategic planner from Amsterdam creative hotshop Kessels Kramer. Sutsina will handle planning duties on UOB, HP and Singapore Navy, and will report to planning director Jonathan Fletcher. In addition, the agency has appointed copywriter Kelly Putter, most recently of Ogilvy Singapore. Rebelo noted that more hires will follow as Saatchis finalises its UOB account team, which will eventually number eight people on the account servicing side.