The Omnicom media agency will be run by Media Direction MD, Wiwiek Siswanti. She will report to OMD Southeast Asia regional managing director Jim Goh.
"The deal with shift us into the top five in the Indonesian market," said Goh. "Before we focus on growth we want to ensure we have the right people and tools. Once they are in place, the business will come."
He added: "Then we will look to secure more regional and global business that OMD handles elsewhere such as Pepsi, McDonald's and Beiersdorf." OMD Indonesia has 30 staff and clients including Fonterra, Masterfoods, Quaker, Visa and FedEx.
