Omnicom Media Group launches branded entertainment and sponsorship arm Fuse; appoints Ben Heyhoe Flint as head

ASIA-PACIFIC - Omnicom Media Group Asia-Pacific has appointed former Repucom Asia regional director, Ben Heyhoe Flint (pictured), to head up its newly created business unit - Fuse - a specialist arm that will focus on branded entertainment and sponsorship.

by Kenny Lim