Omnicom appoints CEO for Asia-Pacific region

In a significant move to raise its profile in Asia-Pacific, Omnicom has named Michael Birkin president and chief executive officer of Omnicom Asia-Pacific, effective April 1. Birkin will also hold the title of vice-chairman, Omnicom Group. His appointment to the newly created role aims to ensure that the group develops and aligns its capabilities in the region. Birkin has served as worldwide president of DAS, Omnicom's largest network, since 1999. Prior to that, he was DAS international president from 1997 to 1999 and European MD from 1995. He is also a former CEO of Interbrand.