According to Mike Cooper, Omnicom Media Group chief executive Asia-Pacific, Sohrabji has been tasked with kickstarting OMD’s development in India, and introducing its tools and systems for global and regional clients.
"We are late to this market. OMD has been a long time coming in India, but we can turn this into our advantage, learn from mistakes and maneuver our brand so that it is clearly positioned in the market. We see huge opportunity in the marketplace and Jasmin is the best person to help us take that forward," said Cooper.
