Produced by Y&R Thailand, the “‘Just show up with your body, travel with your gang” campaign gives Thai consumers the chance to win an all-expenses paid trip to Japan.
For the 2009 instalment of the promotion, 30 winners can bring along three of their friends to travel with Oishi Group CEO, Tan Pasakornatee, plus 29 other Thai celebrities.
For the 2009 instalment of the promotion, 30 winners can bring along three of their friends to travel with Oishi Group CEO, Tan Pasakornatee, plus 29 other Thai celebrities.
Three promotional TVCs, has been launched to drum up interest for the promotion.
The campaign is then followed up by a full scale 45-second TVC depicting the Thai celebrities in a celebratory song and dance routine.
Watch the ads