O'Grady takes on global Sprite role

SINGAPORE - Leonardo O'Grady is believed to have shifted from his role as regional integrated marketing and communications director at Coca-Cola to a new position that involves global brand management of Sprite.

O’Grady declined to comment on the development, but sources noted that the shift is in keeping with Coca-Cola’s decision to lead global brand management for Sprite out of Asia.

O’Grady joined Coca-Cola in 2006 after four years with Saatchi & Saatchi as business director.