Ogilvy names Chen to head up media

BEIJING - Ogilvy PR China has named Lucy Chen (pictured) to the position of chief media trainer to support its growing business in the mainland, covering offices in Beijing, Shanghai, Guangzhou, Chengdu, Fuzhou and Shenzhen.

A Beijing native, Chen has been working in the public relations industry for the past 14 years.

She began her career with American Express and joined Burson-Marsteller’s Beijing office in 1993.  After 10 years with Burson-Marsteller, Chen joined Edelman Public Relations in Beijing in 2003. 

“We are seeing enormous growth in demand from both our local and multinational client base for media advisory services, and Lucy is among the very best in China,” said Scott Kronick, China president at Ogilvy PR.