Other creative standouts included TBWA, which held at eight – along with Saatchi & Saatchi, Publicis, JWT and Dentsu, which all scored seven.
On the media side, OMD and MindShare each scored nine, well clear of MEC and Carat, which each attained a score of seven. The Report Card, now in its fourth year, is assembled from agency submissions, independent new business analysis from R3, a creative ranking compiled by TNS, along with in-depth client research of over 500 marketers.