According to Chris Riley, managing director of OgilvyOne Hong Kong, the agency will continue to offer interactive services through OgilvyOne, but "interactive will not be a separate unit". The move, he said, was planned more than a year ago "to achieve high leverage for client needs" and would provide a single point of contact for clients. "A number of staff were affected in April, Riley added. Kent Wertime, CEO of OgilvyInteractive and now vice-president of OgilvyOne, will now report to John Goodman, president of OgilvyOne Asia-Pacific.
