The recent IAA pool party at the Hong Kong Yacht Club was a smash
hit, with plenty of alcohol, food and entertainment for the hundreds of
industry people who turned up.
Its success was due to a small and dedicated team of people beavering
furiously behind the scenes - the IAA and others.
Even staffers from MEDIA and Revolution, the new Haymarket SCMP
publication covering cyberspace news from the Asian perspective, were on
hand to ensure the party's success.
For instance, Revolution publisher Andy Bridge was spotted serving the
drinks, while MEDIA's regional advertising director Steve Bruce (above)
helped out with the entertainment.