OFF THE VINE: Lending a hand ..

<p>The recent IAA pool party at the Hong Kong Yacht Club was a smash </p><p>hit, with plenty of alcohol, food and entertainment for the hundreds of </p><p>industry people who turned up. </p><p><BR><BR> </p><p>Its success was due to a small and dedicated team of people beavering </p><p>furiously behind the scenes - the IAA and others. </p><p><BR><BR> </p><p>Even staffers from MEDIA and Revolution, the new Haymarket SCMP </p><p>publication covering cyberspace news from the Asian perspective, were on </p><p>hand to ensure the party's success. </p><p><BR><BR> </p><p>For instance, Revolution publisher Andy Bridge was spotted serving the </p><p>drinks, while MEDIA's regional advertising director Steve Bruce (above) </p><p>helped out with the entertainment. </p><p><BR><BR> </p>

The recent IAA pool party at the Hong Kong Yacht Club was a smash

hit, with plenty of alcohol, food and entertainment for the hundreds of

industry people who turned up.



Its success was due to a small and dedicated team of people beavering

furiously behind the scenes - the IAA and others.



Even staffers from MEDIA and Revolution, the new Haymarket SCMP

publication covering cyberspace news from the Asian perspective, were on

hand to ensure the party's success.



For instance, Revolution publisher Andy Bridge was spotted serving the

drinks, while MEDIA's regional advertising director Steve Bruce (above)

helped out with the entertainment.