North to lead Starcom in Korea

SEOUL - Starcom has appointed Mike North as managing director of its Korean operation.

Reporting to Paul Maher, the agency’s chief executive for North Asia, North replaces Puneet Arora, who recently took up the post of managing director at Starcom Hong Kong.

North relocates to Seoul from the UK, where he has operated his own business for the past two years. Prior to that, North worked at Universal McCann for a total of twelve years as international media director in Hong Kong, vice president media director in Brazil, and general manager in Beiljing.